Poland Spring aims for 100% recycled plastic packaging by 2022
Poland Spring®, America’s leading spring water brand, announced that it has started transitioning its packaging to recycled plastic (rPET). It plans to use rPET for all products, and 1-liter bottles will begin being made using 100% rPET in this month. The premium offering, “Poland Spring Origin” in 900-ml bottles launched in April, are also made using rPET.
Fernando Mercé, president and CEO of Nestlé Waters North America says, “Bottles like these, which are made from 100% recycled plastic and are 100% recyclable, are proof that a fully circular economy is within our reach.”
The announcement came just months after Poland Spring’s parent company, Nestlé Waters North America, announced that 25% of all products sold in the US will be packaged in rPET by 2021. The company further plans to raise the percentage to 50% by 2025.
Poland Spring’s current packaging is predominately made using PET plastic and is already 100% recyclable. As the next step, the brand is promoting using recycled materials in addressing the issue of plastic waste. Using rPET can help to reduce plastic wastes from landfills and oceans and to control greenhouse gas emissions compared with using virgin plastic.
However, recycling rates in the United States still hover around 30%. To fulfill its commitment, Poland Spring needs to help plastic bottles get back in the recycling bin in the first place, and that’s why it’s helping increase recycling infrastructure by investing in the Closed Loop Fund along with its parent company. For the purpose of reminding consumers, the brand is also expanding “How2Recycle labels” across all its packaging.
 Bottles under 1-gallon size will be made with 100% recycled plastic. Labels and caps are recyclable, but not made with recycled material.